\n
\nJEDDAH: Fashion brands in Saudi Arabia have unveiled special collections in celebration of the Kingdom\u2019s National Day on Friday.<\/p>\n
\nFashion is a key part of a nation\u2019s culture, according to the bosses of Jeddah-based brand Kaafmeem, especially in Saudi Arabia, which has its own distinctive traditions when it comes to dress for special occasions and social gatherings.<\/p>\n
\n\u201cNational Day is an opportunity to showcase our tradition and celebrate; what\u2019s better than celebrating in pieces that make you feel proud and confident?\u201d said Karima Saleh, originally from Syria, Kaafmeem\u2019s co-founder and chief creative officer.<\/p>\n
\nTo that end, Saleh said, through its designs her company aims to support women in their ongoing journeys of development and progress and as they pursue their careers.<\/p>\n
\nIt is \u201cempowering her to celebrate herself and her country in unique and elegant modest clothing, while staying practical, helping her to move toward a brilliant future for herself and the country,\u201d she said.<\/p>\n
\nSaleh added that the patterns and designs of the company\u2019s National Day collection, ULOO, looked to the landscapes of AlUla for inspiration, along with the country\u2019s natural resources.<\/p>\n
\n\u201cThe layers of the earth from which petrol is extracted were undoubtedly the perfect sources of inspiration for the ULOO collection,\u201d she added.<\/p>\n
\nWhen it came to choosing colors, Kaafmeem\u2019s designers chose to combine the classic with the trendy: Green and purple expresses boldness, while black and beige are traditionally neutral shades.![\"\"](\"https:\/\/www.arabnews.com\/sites\/default\/files\/userimages\/1347\/kafmeem_1.jpg\"\/)
<\/p>\n
\nAs for materials, Saleh said they used delicate, sheer fabrics for some of their coats, and more practical fabrics for other pieces \u201cto cover both elegant and comfortable aspects with elegant hand-made embroidery on the pieces.\u201d<\/p>\n
\nShe added: \u201cThis collection provides the bold look of the modern, strong woman who likes to show her personality in a unique way.\u201d<\/p>\n
\nMona Al-Haddad is the head of the design department at Lomar, which specializes in thobes and abayas.<\/p>\n
\n\u201cIn the world of fashion, at Lomar we always try to showcase the identity of our Saudi heritage from the first day by preserving the identity of the dress in an innovative way,\u201d she told Arab News.<\/p>\n
\n\u201cWe developed patterns and designs drawn from various regions of the Kingdom, converting them into pieces of art and using them in thobes, abayas and headscarfs especially for the Saudi National Day.\u201d<\/p>\n
\nEach year, Al-Haddad said, Lomar celebrates National Day by creating specially designed thobes and abayas using certain materials and colors, in particular green, white and black.<\/p>\n
\nThe company also creates metal accessories designed to compliment the distinctive green color of the Kingdom\u2019s flag in an innovative and contemporary way that it describes as unique to Lomar. Its 2022 National Day collection is inspired by the Saudi emblem and the country\u2019s rich heritage, from north to south, according to Al-Haddad.<\/p>\n
\n\u201cThis year\u2019s designs depend on the use of green in men\u2019s clothing and innovative accessories specially made for this occasion,\u201d she said. \u201cThe colors black and green were also used in women’s Abayas, which are adorned with some traditional accessories from well-known handicrafts.\u201d<\/p>\n
\nWafaa Al-Jaffali, an abaya designer, said that in discussions of Saudi history and heritage there is no doubt that clothing and folklore are among the first things people consider.<\/p>\n
\n\u201cI am a designer whose work is creatively inspired by the diversity of my country and its glory among nations,\u201d she told Arab News.<\/p>\n
\n\u201cDiversity is the basis for our designs, such as women\u2019s abayas that are inlaid with beads and historical drawings.\u201d<\/p>\n
\nShe said that some of her designs also feature Al-Marudun, a pattern mainly used in thobes with long open sleeves that are popular in all parts of the Kingdom but especially Riyadh.<\/p>\n
\n\u201cI used taffeta in my collection, as well as zari, chiffon and colored beads in an exquisite geometric design,\u201d Al-Jaffali said. \u201cThe most prominent piece in my collection is Al-Qatt Al-Asiri (an art style specific to Asir) in unconventional colors.\u201d<\/p>\n
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