Heritage, landscape inspires artist at Saudi Feast Food Festival

JEDDAH: Hollywood movies “Fourth Wall” and “Chasing Red” are set to be filmed in Saudi Arabia’s AlUla in 2024 as part of a 10-project deal between Film AlUla — the Royal Commission for AlUla’s film agency — and global media company Stampede Ventures.

The announcement was made at the Red Sea International Film Festival on Saturday. Stampede Ventures CEO Greg Silverman and executive director of Film AlUla Charlene Deleon-Jones gave further details of the three-year deal, which also includes the previously announced dramatic comedy “K-Pops!”

“Fourth Wall” follows a former child star from a popular TV sitcom who is kidnapped and wakes up in a complete recreation of the show’s set with the rest of the cast, where she must work through her trauma and recreate iconic moments from the series to stay alive and find a way out.

Meanwhile, “Chasing Red” is a romance centered around straight-A student Veronica and wealthy playboy Caleb. It is an adaptation of a book by Filipino-Canadian author Isabelle Ronin and is being directed by Jessika Borsiczky, who told Arab News that the story attracted her because “romance is so universal, especially first love, and especially stories about women finding who they are and then finding who they are in relation to the world.”

Stampede Ventures will be among the first to use Film AlUla’s production facility, which includes a 30,000-square-foot soundstage, backlot, production support buildings, workshops, warehouses, recording studio and training and rehearsal space.

There will be emphasis on using Saudi talent during the production process, Deleon-Jones said, adding: “One of the most significant parts of what we’re doing is the training and development, because this gives us an opportunity to really develop below-the-line crew in somewhere like AlUla, where traditionally the main careers open to you would have been agriculture. We have a young working population who are vibrant and digitally engaged somewhere which is seen as one of the more remote places, (and now) you have this whole new exciting career path.”

The key, she said, was to prove to talent in Saudi Arabia that the film industry is a “sustainable” career choice. Silverman echoed that, saying the deal was “designed specifically so that people can come in and get a chance to prove (themselves) and then there’s another movie coming in the next month that they can be pulled into.”

Silverman is an entertainment industry veteran known for his track record at Warner Bros. where he shepherded over 125 films to more than $38 billion in worldwide box office, most notably the “Harry Potter” series, Christopher Nolan’s “Batman” trilogy, Zack Snyder’s “300,” Todd Phillips’ iconic “Hangover” trilogy, and “Joker.”

Previous Hollywood productions shot in AlUla include the Gerard Butler-led action-thriller “Kandahar,” directed by Ric Roman Waugh, and “Cherry,” starring Tom Holland and directed by Anthony and Joe Russo.